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Articles tagged Yvon-chouinard

How to Grow Your Business

Austin Church

by Austin Church

Jul 27, 2013


Here's the short answer to how to grow your business: give up control. Let go. Surrender.

Patagonia founder Yvon Chouinard first taught me this truth in his book, Let My People Go Surfing, when he wrote about his M.B.A.—management by absence. Your business's capacity for growth is inextricably bound up in your ability to relinquish control. 

If you're a micro-manager and must have the final say-so on everything, you're probably spawning bottlenecks at every stage of every project. On the other hand, if you look for ways to delegate tasks and responsibilities and empower your employees and independent contractors, then you can call forth and capitalize on their creativity, enthusiasm, and initiative. 

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